A challenge for the whole family
21-day Family Money Challenge
The challenge kicks off: Monday, March 9th
You don’t homeschool so your kids can simply fit into the system. This 21-day journey helps you nurture confident, capable thinkers — kids who understand money, trust their ideas, and feel empowered to build something meaningful of their own.
Save our Spot →
What you’ll get from this Challenge:
1.
How money works
Dive into everything from saving and spending to investing and compound interest.
*Includes a selection of games to show kids the power of compound interest.
2.
Responsibilities vs. Jobs
Learn the different ways money is made and implement a system for earning around your house (no, not paying kids for chores).
*Includes customizable Jobs vs. Responsibilities chart so kids can track easily.
3.
Earning without limits
Explore entrepreneurship and uncover the business idea (or ideas) that's right for your family -rooted in your life at home and led by heart.
*Includes our signature Heart-Led Business Map to help you uncover a business idea that aligns with your values & goals.
Hi, I’m Jessica Fahrenholtz -
For over a decade, I’ve helped entrepreneurs build businesses from the ground up — many growing to six and seven figures.
So when my homeschooled kids asked if they could start a business, I was thrilled. Because I saw an opportunity to teach my daughters early what I had learned the hard way about money, ownership, and thinking beyond the 9–5.
I began teaching them what I’ve spent years learning — not just how to make money, but how money works. How to lean into their creativity. How to solve problems. How to build something from an idea.
From launching simple websites and creating logos to growing an email list, we built and learned together.
When other homeschool families began asking how they could teach these skills too, Rooted at Heart was born—bringing the lessons I lovingly taught at my kitchen table to yours.
All rooted in home and led by heart.
This challenge is for you if...
- You want your kids to learn early the important money lessons that you had to learn the hard way.
- You want to teach your kids to think outside of the 9-5 box that traditional school prepares them for.
- You want to generate an income for your family in a way that fuels your life together, not competes with it.
- You're ready to build a strong financial foundation for you and your family without the hustle culture.